TAG Homepage Directions — Aspen + ClearChoice

Four groups, one per surface — open a group for every built concept, organized most-recent first. Aspen = value/convenience + Tantrum look-and-feel on the Warby structure. ClearChoice = Momentum DS on the same structure (no Tantrum).

Concept exploration for internal review. Not a live property. Final needs approved brand photography (Aspen: Tantrum/Redscout · CC: Brandfolder). Nothing to the client without sign-off.
Aspen Dental — Website

Aspen Dental — Website

Organized most-recent first — newest wave: Aspen WEB — Tantrum-territory recolors (v11): the three v10 award treatments re-grounded in the exact Tantrum board palettes (navy + blue ladder, Ask Aspen deck, navy + dusty pink), colors only.
15 waves · 95 options · newest: Aug 17
Aspen Dental — App (Home)

Aspen Dental — App (Home)

Organized most-recent first — newest wave: Aspen APP — Glacial Cobalt companions (v9): care ledger, Warby shelf, relief-first — same ratified design language.
10 waves · 66 options · newest: Aug 16
ClearChoice — Website

ClearChoice — Website

Organized most-recent first — newest wave: ClearChoice WEB — Erin's 2 combo versions.
3 waves · 12 options · newest: Aug 14
ClearChoice — App (Home)

ClearChoice — App (Home)

Organized most-recent first — newest wave: ClearChoice APP — Celebration-hero elevation (5).
3 waves · 15 options · newest: Aug 14
Reference — design-direction dossiers
STACEY — TANTRUM AGENCY
Aspen creative direction · Do's & Don'ts

Stacey Smith (Tantrum) — Aspen Creative Direction

Aspen's visual north star ("Stacey = Rafeh"): palette, type, the "Ask Aspen" concept + 3 decks, photography, and her do's/don'ts. Aggregated from her decks + Gmail + Drive + calls. Verbatim & sourced.
Creative-direction dossier · Aspen only